An original creation by Esther DCS
Ëlabba Essence
A personal vision, made tangible.
Esther’s own botanical essence range. Every part, from the first formula to the finished imagery, created by her.
A collection
of her own.
Esther founded Ëlabba in 2018, with events at the heart of her work. When the pandemic changed those plans, she turned to digital projects. During that time, her growing interest in spirituality began to influence the things she wanted to make and share.
Ëlabba Essence belongs to that side of her work. These are her own formulas, made with botanical oils and extracts, with a name, packaging and photographs she created herself.
She blends each essence to order, adding the ingredients drop by drop rather than keeping a stock of finished bottles. Sound is part of her preparation ritual too. In her own description of the process, the blends are made in a space prepared with sacred sound.
Naming, identity & packaging
Giving the idea
an identity.
Esther designed the eye mark and labels as well as the product inside the bottle. The same design appears across the range, from the small sprays to the larger bottles for the home.
Indoors and Outdoors give the collection a simple starting point. Esther carried those names through the labels and the catalogue, where she wrote the descriptions for each formula.
Photography & imagery
A world around
the bottle.
Esther photographed the products and created the finished imagery using a mix of real settings, AI-assisted backgrounds and retouching.
“Spiritual natural essences, handmade drop by drop with love and kindness.”
One collection.
Two lines.
Six formulas, developed and blended by Esther. The collection spans essences for the home and those to carry with you, with every bottle made on demand.
- Indoors
- Normal, Reinforced.
- Outdoors
- Reinforced, Intense, Angelic, Angelic Intense.
Film
The moving image.
Esther also made films to accompany her work with scent. Alongside the photographs and product descriptions, they formed part of the content around the collection.
By launch, Esther had made six formulas and everything needed to present them: the identity, labels, photographs, films and an online catalogue with her own product copy. Following the work from the blending through to the launch meant she was responsible for every detail visitors see here.
From her own collection to your next idea
Something in mind? Let’s give it shape.
Bring Esther your product idea, or talk to her about the identity, imagery and story around it.